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A Complete Marketing Solution.
John Croce has over twenty years of advertising, marketing, and corporate communications experience with a successful history of building, managing, and working as part of cross-functional teams. Areas of expertise include creative development & direction, branding, traditional marketing, web marketing, advertising, communication strategies, and project/resource management.
John has successfully developed and managed advertising, marketing, and communication projects involving search engine optimization, pay-per-click campaigns, business to business advertising , business to consumer advertising, audio/visual presentations, multi-media presentations, trade shows, training events, and a variety of print collateral.
From direct mail advertising to broadcast presentations, copywriting to keyword tagging, John Croce has experience in all facets of marketing and advertising. A hands-on manager with top-notch technical and people skills, John has managed, mentored, and trained internal and external resources through a wide variety of successful projects.
Combine this with an MBA in Marketing (degree in progress), a BFA from Parsons School of Design, an internship with NBC in NYC, various other courses, and a degree from The High School of Art & Design -- the result is a unique blend of corporate communications management and cutting-edge creative leadership.
John Croce has worked in a variety of industries including hearing healthcare, publishing, financial, broadcast, and music & entertainment.
Paul Erickson
Past President and CEO
Siemens Hearing Instruments
Current Senior Vice President of Miracle Ear
"John is one of the most effective managers I’ve ever worked with. He really excels at inspiring and motivating the creative people who report to him, while giving them clear direction, making it easier for them to find truly successful solutions. He is flexible and quite driven to stay sharp and up-to-date on the most current trends and technologies. His easy-going demeanor belies a wealth of knowledge and wide range of skills which make him indispensable as a creative director, marketing professional, and liason between creative and sales and marketing departments."
Dori Eitelberg
Creative Directior
DEsign Communications
"I was impressed with John’s exceptional, multiple professional skill sets... I truly miss the opportunity for professional development and friendly work atmosphere that I experienced reporting to John Croce."
Marek Malkowski
Digital Photography Administrator
Wakefern Advertising
"John is that rare breed of professional who can not only strategize, but also execute. He is a marketing pro, but also an enormously gifted multimedia pro as well. In addition, he has flourished at the highest levels of the mar com world, and brings a depth of experience to his work that few others can match."
Alan Roth
President, Chase Wilson
"It’s rare to find someone who is both exceptionally creative and intuitively strategic. John Croce possesses both of these attributes and uses them to solve problems and find cost effective marketing solutions. I was always impressed with his professionalism, work ethic and business intellect. John is the perfect candidate for an organization who’s looking to maximize their marketing message, but minimize the cost often involved in getting the message heard. He knows how to get the job done right, on time and under budget. John is a rare find and an asset to any organization’s marketing initiatives."
Todd Church
Past Marketing Manager
Siemens Hearing Instruments Current Educator
Fort Lee School District
Marketing Consultant
"John is easy to work with and really knows what he wants in an image. He’s able to quickly convey his vision to me. Those who possess this talent make it effortless to work with them."
George Mattei
George Mattei Photography
"John Croce was the best boss I ever had. He promoted a work environment which allowed his employees to achieve their best, both artistically and professionally".
"John Croce is the most talented person I have ever been associated with. He is intelligent, resourceful and creative, but most of all he has vision. I witnessed John manage people and projects with efficiency and passion. He was always an inspiration to me".
Alan Karmin
Executive Director, Literacy Volunteers of Somerset County
“John is one of the most intelligent, dedicated, hardworking, and versatile people I have ever known. He has an amazing arsenal of skills and has demonstrated a quick aptitude for learning new concepts; He once asked me questions about Einstein’s theory of relativity that showed he had a deeper level of understanding than I, despite the fact that I had just taken college courses on this subject! Most importantly, though, John is someone upon whom you can depend.”
Greg Russotti, PhD
Director of Cellular Process Development
Celgene Cellular Therapeutics
"I worked for John for six years in the marketing department of Siemens Hearing Instruments in Piscataway, NJ. As an art director, he shows an even-handed approach to his artists. He respects personal needs and facilitates to the limit of his resources. Unafraid of responsibility, he shows a clear vision of projects from their scope down to their finer details. His direction is clear and concise".
John knows the importance of having a multi-disciplinary background in order to succeed. When you consider John's creative and marketing acumen, he offers any employer a truly unique and diverse skill set. John's ability to both conceptualize and execute strategies has made him an asset throughout his career. His ability to work harder than his peers, and adapt quickly to change, proves that John is as intelligent as he is dependable. His passion is infectious, and his positive moral character is inspiring.
Andrew Zanga
(Former Co-Worker)
"The pavilion that [John] had designed was by far the nicest of all the exhibits at the show."
Mark Tortolani
International Packaging Corporation
"Thanks for your continued help as we try to make this system work. Please keep in mind the respect I have for your knowledge, and never hesitate to offer suggestions."
Charles Corso
Price Waterhouse
"John receives my highest praise... He takes an idea and runs with it, exploring the nuances and implications along the way. He can laser in on a project... re-doing work that doesn't meet his own high expectations."
S. Osterweil-Weber
Former Assistant Principal
The HS of Art & Design, NYC
