Monthly Employee Newsletter

My Role: Creative direction; project management; concepts; copywriting/ editing; staff and resource management; hands-on design; budgeting.

Notes: This monthly newsletter was one of the employee communication tools created by the marketing department in order to help foster a feeling of family and team among employees.

The newsletter was eight pages for a time and then reduced to four, due to a lack of adequate resources. Articles highlighted employees from four national facilities in their personal lives and interests. The newsletter was also a means of distributing other relevant company news.

Staff designers would shoot digital photography throughout the month during various events. This photography could be utilized in this newsletter or for video presentations during company events.

All of this may not seem like a very big project, but it really was considering that no additional staff was ever hired exclusively for the purpose of this project. Another issue that made this project difficult was having four national facilities instead of one central location. The newsletter was simply an idea that seemed very useful and we wanted to include it with our communications, so we needed to figure out how to make that happen.